Businesses looking for advice on achieving success might want to investigate the Business Conference and Expo next week.
The event — Thursday, 3-8 p.m., at the Rabobank Convention Center — will include workshops on finances, health care and technology. Businesses will be showing off and selling their wares as well, and food samples will also be available.
“The goal of the expo and the conference is to give members an opportunity to build connections, see what’s trending and get tips and tricks,” said Melissa Rossiter, manager of marketing and communications for the Greater Bakersfield Chamber of Commerce, which is helping to put on the event. “It’s a great avenue to network, build your business and get your brand out.”
Rossiter said the finance workshop will go over how businesses can best maintain their finances as well as discuss resources for small businesses. The health care workshop will discuss the importance of wellness at work and at home, as well as address some specific health issues such as work stress.
The technology workshop will go over current trends and advances and discuss how business owners can protect their businesses from hackers.
Actress, singer and author Nia Peeples will be the keynote speaker. She will be aiming to inspire people to take their businesses to the next level, Rossiter said.
The Bakersfield chamber is partnering with Kern County Hispanic Chamber of Commerce, the first time the chambers have done a joint event. Both chambers have previously held their own, independent business conferences and expos.
“We wanted to have a nice one-stop shop for businesses in town,” Rossiter said. “We wanted a place where businesses in the community can come together and connect and have relationships. We’re really excited to have that platform.”
Hispanic Chamber President and CEO Jay Tamsi said that with members from both chambers coming together for the event, exhibitors will have a chance to sell their products and services to new audiences and forge new partnerships.
“If we can get all our members in the same room, that’s a great thing to have,” he said. “I see this as the beginning of a great partnership. We love working with the chamber.”
While chamber members will make up the bulk of the participants, Tamsi said, the event is open to non-members.
Tamsi said the chambers could hold the event again in the future, but both groups are waiting to see how this one goes. Tamsi said that he hopes to see 1,500 or more attendees.