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Bakersfield Californian

Lisa Whitten
Local Retail Advertising Manager
(661) 395-7563

Gunter Copeland
Recruitment & Online Sales Manager
(661) 395-7385

Bakersfield Life

Lisa Whitten
Local Retail Advertising Manager
(661) 395-7563

Tehachapi News

Claudia Elliot
General Manager
(661) 823-6360

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Market Research

The data proves it! The Bakersfield Californian and our growing family of products can help you reach Kern County.

  • The Bakersfield Californian has a daily metro readership of 116,490 and Sunday metro readership of 143,603 (Scarborough Research 2011 R2))
  • The Network of sites and e-Editions receive more than 4.8 million page views per month. (Google Analytics, January 2013)
  • The Californian & together reach 57% of Metro Adults (Scarborough Research 2011 R2)
  • 40% of daily Californian readers have a household income of $75,000 or more. (Scarborough Research 2011 R2)
  • 68% of daily Californian readers own their home. (Scarborough Research 2011 R2)

For complete market research information on any of products or Kern County, please contact our sales team.

Affordable Advertising Solutions

We offer solutions for businesses—large and small—and will tailor our offerings to best fit your needs. Contact us at 661-395-7563 to learn about our affordable options for big and small businesses.